Social Media Awareness Dictionary

Profile

Short Definition

Definition

A profile is a collection of information about an individual, including their name, age, job, and interests. A follower is someone who chooses to receive updates from a particular profile. When you follow someone on social media, you typically see their posts in your feed. To follow someone, you usually need to create an account with the same platform. For example, if you want to follow someone on Instagram, you need to create an Instagram account.

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Endless Scrolling

Social media platforms are using the same techniques as gambling firms to create psychological dependencies and ingrain their products in the lives of their users, experts warn.

Social media strategy

A plan for using social media to achieve specific goals, such as building brand awareness or driving website traffic.

Doxxing

The act of publicly sharing someone's personal information online without their consent, often with malicious intent.

Trolling

The act of posting inflammatory or offensive comments on social media with the goal of provoking a reaction.

Filter

An effect applied to a photo or video on social media to enhance its appearance or create a specific look.

Cybersecurity hygiene

The practice of regularly updating software, using strong passwords, and avoiding suspicious links and attachments in order to protect against online threats.

Revenge porn

revealing or sexually explicit images or videos of a person posted on the internet, typically by a former sexual partner, without the consent of the subject and in order to cause them distress or embarrassment.

Online reputation management

The practice of monitoring and controlling one's online reputation, often through the use of social media and other online channels.

Caption

Text that accompanies a photo or video on social media, often used to provide context or commentary.

Social media influencer marketing

The practice of partnering with social media influencers to promote a product or service to their followers.