Data and metrics collected by social media platforms to track user behavior and engagement with content.
The responsible and ethical use of technology and social media, with respect for others' privacy and rights.
TikTok is now one of the most downloaded apps of all time. According to recent statistics, TikTok addiction is becoming increasingly prevalent among both teenagers and adults alike.
A type of manipulated media that uses artificial intelligence and machine learning to create realistic but fake videos or images, often used to spread misinformation or defame individuals.
False or misleading information that is spread through social media and other online channels.
Social media diplomacy is the use of social media platforms by governments, organizations, or individuals to communicate, engage, and influence audiences, build relationships, and advance diplomatic objectives. It leverages the reach and immediacy of social media to foster dialogue, address global issues, and promote transparency and mutual understanding across borders.
The practice of regulating and enforcing community standards on social media, including policies on hate speech, harassment, and harmful content.
A button or feature on most social media platforms that allows users to repost or redistribute content that they find interesting or relevant.
An emoji is a pictogram, logogram, ideogram or smiley embedded in text and used in electronic messages and web pages
The practice of using user data and demographics to show ads to specific groups of people on social media platforms.
The practice of monitoring and collecting data on social media users for purposes such as marketing, surveillance, or law enforcement.