A button or feature on most social media platforms that allows users to express approval or agreement with a post or piece of content.
The practice of monitoring and controlling one's digital footprint to ensure that it accurately represents one's identity and personal brand.
The act of creating fake social media profiles or accounts to impersonate someone else.
The act of targeting someone with unwanted, threatening, or abusive behavior online.
An unhealthy reliance on social media and other online services that can interfere with daily life and relationships.
A set of rules and guidelines that govern the use of social media within an organization, such as a school or workplace.
The process of creating a consistent image or identity for a person, organization, or product on social media.
Data and metrics collected by social media platforms to track user behavior and engagement with content.
A security measure that requires users to provide two forms of identification before accessing their social media accounts.
A word or phrase preceded by the # symbol that is used to categorize content on social media and make it searchable.
TikTok is now one of the most downloaded apps of all time. According to recent statistics, TikTok addiction is becoming increasingly prevalent among both teenagers and adults alike.