A social media policy is a set of guidelines or rules that companies or organizations create to govern employee behavior when using social media. The purpose of a social media policy is to protect the company’s reputation and avoid legal risks. Most social media policies include provisions about what employees can and cannot say about the company on social media, as well as what kind of personal information they can share. Some policies also ban employees from friending or following customers or clients on social media, to prevent any potential conflict of interest. Many companies encourage their employees to use social media to promote the company’s products or services, but they still need to be careful about what they say. For example, if an employee makes a false or misleading claim about the company on social media, it could damage the company’s reputation and result in legal action. Overall, a social media policy helps to protect the employer-employee relationship and minimize any risks associated with social media use.